The free legacy strategy webinar will take place on 19th January at 4pm GMT and is specially designed for our international legacy audience. With a focus on contrasting the legacy fundraising styles of Europe and Canada, the session will debate the pros and cons of reaching out to younger or older donors with a legacy campaign. This is a must-see for all legacy fundraising professionals across the globe!

In this FREE TO VIEW webinar you will receive:

• Analysis on the legacy income potential of reaching out to younger donors and which causal areas receive the most legacies from different age groups?
• An insight into legacy strategies in Europe, Canada and The UK. How legacy approaches vary by location, donor age group and charity type.
• Insight into how Covid has influenced wills and legacy campaigns in different countries.

Who is speaking?